2 SaaS Startups in the Children Industry

January 24, 2023

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SaaS startups have become the darling of Venture Capital investors, especially in the Children industry. Over the past decade, software has proverbially “eaten the world” and SaaS companies have scaled to become unicorn corporations in staggering amounts of time.

In this article, we are examining 2 VC funded SaaS startups in the Children industry.

HiMama

HiMama offers SaaS to child care and early childhood education programs so they can manage their classrooms, run their child care programs, and assist the learning and development of young children. It gives daycare centers a quick and simple method to document and share children's activities, from amusing and enjoyable incidents to learning and developmental milestones, and it helps administrators with staff management and tuition collection from parents. The program is the result of in-depth investigation and conversations with early childhood educators.

Company details:
Founders:
Alana Frome, Ron Spreeuwenberg
Founded:
2013
Based in:
Toronto, Ontario, Canada
Website:
HiMama
Industries:
Child Care, Children, EdTech, Education, SaaS, Software
Latest funding:
$55,541,493
Series B
18 November 2021
Total funding:
$64,567,569
Investors
Round13 Capital, Bain Capital Double Impact Fund, BDC Capital’s Women in Technology Venture Fund

pay theory

Pay Theory is a payments platform for Family Tech SaaS vendors to education, healthcare, childcare and children's activities service providers. By creating simple, beautiful and impactful financial solutions, we ensure families are able to maintain access to their most important service providers while allowing SaaS vendors a unique avenue to a new revenue stream. Pay Theory brings families and vital service providers together at the payment.

Company details:
Founders:
Aron Price, Brad Hoeweler, Eric Fulkert, Joe Miramonti, Pablo Martinez
Founded:
2019
Based in:
Cincinnati, Ohio, United States
Website:
pay theory
Industries:
Child Care, EdTech, Education, Finance, Financial Services, FinTech, SaaS, Underserved Children
Latest funding:
$2,000,000
Seed
4 February 2022
Total funding:
$2,350,000
Investors
Gaingels, SixThirty, Zeal Capital Partners, LOUD Capital, Sica Ventures

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